Packaging is nothing more than gift wrap for grown ups. Whether you’re making jewelry or selling toilet paper holders, if you figure out how to nail your packaging inserts and create a special unboxing experience, you can surprise and delight customers.

Your unboxing experience should help customers dive into your brand universe and foster loyalty, enticing them to come back for more. You can tell that story and reward them with cleverly designed custom packaging inserts, from thank you cards to promotion Flyers.

Become a packaging wiz and nail your packaging inserts with our handy guide.